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Hay is a Danish publisher of furniture, lighting and design objects. Many Hay products are on display in the showroom and in stock at Scandinavia Design for immediate delivery.
Founded in 2002 by Rolf and Mette Hay, Danish brand Hay has rapidly established itself as a key player in contemporary design.
In its early days, Hay focused on creating innovative, affordable furniture that was faithful to Scandinavian aesthetics, but with a modern twist [read more].
The Mags Soft sofa is an evolution of the classic Mags sofa, featuring a slightly lower seat height and the addition of a surface layer of down for added softness and cosiness.
The Quilton modular sofa is the brainchild of Doshi Levien, the London-based design studio founded in 2000 by Nipa Doshi and Jonathan Levien, whose work includes the Dapper and Uchiwa armchairs published by Hay.
Designer Andreas Bergsaker's lounge chair is a reference to a carpentry tool, both in its name (Chisel means chisel in English) and in its shape, characterized by generously dimensioned bevelled wooden legs.
Uchiwa is a fine illustration of Hay's ability to innovate and integrate shapes that renew design. It's a generous, open armchair with wooden uprights inspired by Japanese hand fans.
It's an icon of Swiss design, created by designer Bruno Rey in 1971. Comprising chairs, stools and tables, the Rey collection features innovative screwless construction and a distinctive silhouette.
AAC22 chairs belong to the About A Chair family. Characterized by their recycled plastic shell, they can be fitted with a fixed seat cushion or interior upholstery.
Chairs J41 (without armrests) and J42 (with armrests) were designed in the early 1940's by Børge Mogensen, when he was head of FDB's design department.
The TWO-COLOUR tables are designed by Muller Van Severen, the Belgian artist duo known for their lively creations.
The CPH30 extendable table is part of the Copenhagen range designed by Ronan and Erwan Bouroullec as part of the renovation of the University of Copenhagen (KUA).
HAY invited French design brothers Ronan and Erwan Bouroullec to create a furniture collection for the renovation of the University of Copenhagen (KUA). The collection includes several tables and desks.
Created by Martin Solem, Kofi is a range of elegant, versatile glass coffee tables. Based on the desire to create a clean, functional table while being respectful of the environment.
About A Stool 38/ 39 bar stools belong to the About A Stool family. They feature an unupholstered (AAS38) or upholstered (AAS39) plastic shell and a metal base.
Born of a desire to create a versatile stepladder suited to modern urban lifestyles, Shane Schneck has created a smart, multi-functional household item at Butler.
Simon Jones created the Triangle Leg series of tables and benches with the ambition of finding the best balance between surface and footprint.
The Tamoto bed was designed by Shane Schneck with modularity in mind, to adapt easily to the plurality of modern spaces.
The Color Cabinet collection, designed for Hay by Belgian designers Fien Muller and Hannes Van Severen, plays on the contrast between the minimalism of lines and the vibrant generosity of color.
Pier System is a multi-functional storage system conceived by French designers Ronan and Erwan Bouroullec, and divided into three main areas: work space, storage space and clothing space.
Hay's Colour Rack is a colorful, curved rack available in two shapes and many colors.
The Palissade Lounge collection includes 1 chaise longue, two armchairs, a sofa and an ottoman/coffee table, all available in a range of colors and with a choice of cushions and seat covers.
Originally conceived to utilize surplus wooden shipping crates by architect and designer Gerrit Rietveld in 1934, the iconic Crate collection has been relaunched as part of a Rietveld x HAY collaboration.
Designed by American designer George Nelson in 1947, and first produced in 1952, Bubble lamps marked a breakthrough in the world of lighting.
The Matin lamp collection designed by Inga Sempé offers a contemporary and poetic design, with a construction that combines visual delicacy and strength.
The PC lamp collection by Pierre Charpin is a collection of carefully crafted lamps, united by a common design but available in a wide range.
Designed by Bertjan Pot, Paper Cube is a collection of elegant and functional cubic paper lamps. Inspired by the designer's fascination with the mechanics of constructing folded paper ornaments.
Ono is a functional, uncluttered lamp with a strong, simple aesthetic. Designed with optimum versatility and minimal detail in mind, the lamp's clean, symmetrical lines create a graphic expression.
HAY's Moiré Kelim rug is hand-woven in India from different combinations of colored wool, and is available in multiple formats.
The Pinocchio rug is undoubtedly Hay's best-known product, along with the AAC chair - two authentic “new classics” of contemporary Danish design.
The Arcs mirrors by Belgian duo Muller Van Severen are framed by a succession of highly decorative powder-coated stainless steel half-arches.
Stainless steel, ARCS vases are available in two colors, white or red, or with a mirrored surface for captivating light effects.
Column candles feature large, colorful stripes to brighten up any home. They are certified Nordic Swan Ecolabel and are available in various sizes, patterns and colors.
The Barro (“red clay” in Portuguese) tableware collection was designed by Portuguese designer Rui Pereira, a connoisseur of the traditions and techniques of using this ancestral material.
Designed by Muller Van Severen, MVS cutlery combines the design duo's characteristic minimalist aesthetic and thoughtful use of color in a distinctive and functional cutlery set.
Hay's piston coffee maker is a colorful take on a kitchen classic. Made from durable borosilicate glass, with a contrasting lid and knob, it adds a decorative touch.
The result of a collaboration between Hay and artist Laila Gohar, the Sobremesa (“on the table”) collection celebrates the joy of gathering around a good meal.
The Ram collection consists of cushions and table textiles. Designed by Serbian Ana Kraš for Hay, it is characterized by its simple color blocks.
You can find different plaids in soft wool or lightweight cotton with the Mono and Crinkle plaids.
Hay's Waffle collection includes bathrobes, towels and slippers in soft, durable OEKO-TEX® embossed cotton. Available in monochrome and multicolored versions.
Hay shower curtains are made from recycled polyester with stainless steel eyelets.
Designed by Andreas Engesvik and manufactured by Jordan, renowned for the impeccable quality of its products, here's the Tann toothbrush with soft bristles. The Chops toothbrush features a bamboo handle.
The Outline collection of pyjamas and bed linen by Danish designer Tilde Bjerregaard focuses on quality materials and attention to detail.
Mega Dot is a quilted bed cover featuring a three-dimensional circular pattern that combines modern design ideals with sensual graphic expression.
Originally designed in 2008 by Jasper Morrison, the iconic clock has found a new home at HAY, the fruit of a collaboration with the famous British designer.
Mette and Rolf Hay, founders and creative directors of Hay
The designers who collaborated with Hay, at their Copenhagen offices.
Founded in Copenhagen in 2002 by Rolf and Mette Hay, Hay is a Danish brand that has redefined the landscape of contemporary Scandinavian design. Combining the clean lines of the 1950s and 1960s with a modern and accessible approach, Hay offers furniture, lighting and accessories that combine functionality, durability and elegance. Collaborating with renowned designers such as Ronan and Erwan Bouroullec, Hee Welling and Doshi Levien, the brand has established itself as a key player, offering practical and aesthetic pieces for private and public interiors. Here is a comprehensive exploration of the world of Hay, from its history to its iconic creations.
Hay was founded in 2002 by Rolf Hay, an entrepreneur with a passion for design, and his wife Mette, with the ambition of democratising Scandinavian design. Inspired by the iconic designs of the 1950s and 1960s, the golden age of Danish design, they sought to bring this heritage back into fashion while infusing it with an accessible modernity. In 2003, Hay presented its first collection at the IMM trade fair in Cologne, marking the beginning of a meteoric rise. The goal is clear: to create furniture, lighting and accessories that meet the needs of contemporary life, while remaining affordable and true to the Nordic aesthetic.
Over the years, Hay has expanded its catalogue and reach, growing from a small Danish company into a globally recognised brand. By collaborating with international designers, Hay diversified its creations, ranging from chairs and tables to decorative objects. In 2018, a major turning point came when American giant Herman Miller acquired a majority stake in the company, strengthening its presence in the global market and opening up new opportunities for development. Today, Hay is distributed in more than 50 countries, with showrooms in Copenhagen, London, New York and beyond, and its products can be found in residential spaces, offices and public places such as the Bella Sky Hotel in Copenhagen.
Hay's success is based on its ability to forge fruitful partnerships with talented designers, both emerging and established. Names such as Ronan and Erwan Bouroullec, Hee Welling, Doshi Levien, Muller Van Severen and Andreas Bergsaker bring their unique vision to the table, enriching the brand's catalogue. This collaborative approach, combined with rigorous production, enables Hay to offer pieces that combine innovation, comfort and accessibility, while remaining true to the Scandinavian spirit.
Hay stands out for its philosophy that places the user at the centre of the creative process. The brand draws inspiration from major architectural projects, the versatility of fashion and the evolving needs of modern life to design products that adapt to a variety of contexts. Its core values include:
• Functional simplicity: Each piece is designed to be intuitive and practical, with clean lines that prioritise everyday use.
• Accessibility: Hay strives to make quality design affordable by optimising production costs without compromising on quality.
• Sustainability: The brand emphasises environmentally friendly materials and sustainable designs, tested by the Danish Technological Institute for their robustness and longevity.
• Contemporary aesthetics: Hay reinterprets Scandinavian heritage with bright colours, bold patterns and a touch of modernity, creating pieces that are both timeless and contemporary.
This philosophy guides every aspect of production, from material selection to collaboration with designers and environmental commitment. Hay recognises the ecological impact of its activities and works to reduce its carbon footprint, in particular by favouring suppliers who are transparent about their production and transport methods.
Hay's collection is a true manifesto of contemporary Scandinavian design, covering a complete range of furniture, lighting and accessories. Each piece is designed to meet specific needs while adding a touch of elegance and personality. Here is a detailed overview of the flagship categories, with their iconic creations:
• About A Series (Hee Welling): Launched in 2009, this collection is one of Hay's most iconic. It includes the About A Chair (AAC), the About A Stool (AAS) and the About A Lounge. With their polypropylene or upholstered shells, available in a variety of finishes (wood, metal, fabric), these pieces offer ergonomic comfort and minimalist aesthetics, perfect for a dining room, office or public space.
• Rey Collection (Bruno Rey, 1971, relaunched by Hay): This series includes chairs, stools and tables in curved wood, characterised by a rounded seat and sturdy construction. The Rey chair, with its timeless design, has become an icon, combining simplicity and durability. Available in bright colours or natural finishes, it adapts to a variety of interiors.
• Palissade Collection (Ronan and Erwan Bouroullec, 2016): Designed for outdoor use, this range of garden furniture includes chairs, tables, benches and stools in powder-coated steel. Its flowing lines and understated colour palette (anthracite, olive, light grey) make it an elegant solution for patios and gardens, while also being weather-resistant.
• Mags Sofa (Hay Design Team, 2007): This modular sofa, one of the brand's bestsellers, is designed to offer maximum comfort with a minimalist silhouette. Available in different configurations (2, 3 or 4 seats, with or without chaise longue) and a wide range of fabrics, the Mags combines a sturdy structure with soft cushions, ideal for a modern living room or relaxation area.
• Quilton Sofa (Doshi Levien, 2019): This modular sofa stands out for its generous shapes and soft padding, offering exceptional comfort. Available in several configurations and fabrics, it embodies a contemporary approach to Scandinavian lounge design.
• Chisel Lounge Chair (Andreas Bergsaker, 2020): This solid wood or plywood armchair with its padded seat combines traditional craftsmanship with modern design. Its sculptural shape makes it an ideal piece for a living room or reading corner.
• CPH30 Table (Ronan and Erwan Bouroullec): Part of the Copenhagen collection, designed for the University of Copenhagen, this extendable table in oak or linoleum offers a sleek and versatile silhouette, suitable for both domestic and professional spaces.
• Two-Colour Table (Muller Van Severen): This two-tone table, with a plywood top and steel legs, plays on bold visual contrasts. Its graphic design makes it a focal point in a dining room or office.
• Kofi Coffee Table (Martin Solem): An elegant coffee table in glass and wood, designed to be both functional and environmentally friendly. Available in several sizes and finishes, it fits perfectly into a modern living room.
• Matin Lamp (Inga Sempé): This table or wall lamp, with its pleated fabric shade, diffuses a soft, warm light. Available in bright or pastel colours, it adds a poetic touch to any interior.
• Nelson Bubble Pendant Lamps (George Nelson, 1952, distributed by Hay): These iconic pendant lamps, with their polyester fabric shades stretched over a lightweight metal frame, create a diffused, elegant light. Available in several shapes (sphere, pear, cigar, saucer), they are perfect for a living room, dining room or office.
• Pao Lamp (Naoto Fukasawa, 2019): Inspired by the simplicity of Mongolian yurts, this steel and polycarbonate table or floor lamp diffuses a soft, uniform light. Available in several sizes and colours (white, black, red), it is ideal for creating a warm atmosphere in a living room or bedroom.
• Pinocchio Rug: This wool rug, handmade in Nepal with coloured felt balls, is reminiscent of a Danish sweet. Playful and iconic, it is perfect for a child's bedroom or living room.
• Kaleido Tray (Clara von Zweigbergk): These geometric steel trays, available in several sizes and colours, serve as both storage and decoration. Their modular design allows for customised compositions.
• Butler Stepladder (Shane Schneck): A multifunctional wooden stepladder designed for small urban spaces, which can also be used as a stool or shelf.
Hay favours high-quality materials such as solid wood (oak, beech), plywood, powder-coated steel, aluminium, recyclable polypropylene and sustainable textiles such as wool and cotton. The brand works with suppliers who are transparent about the origin of their materials and their transport methods, ensuring ethical production. Each product is tested by the Danish Technological Institute to ensure its durability and resistance, thus meeting the objective of creating pieces that can be used for many years to come. Hay also explores recycled materials and eco-friendly finishes, such as water-based paints, to reduce its environmental impact. For example, the Kofi table incorporates recycled elements, and the Palissade collection is designed to withstand outdoor conditions without requiring frequent replacement.
Hay's designs stand out for their ability to adapt to a variety of décors, from Nordic minimalism to contemporary or eclectic spaces. The About A Chair chairs and Rey stools bring functional elegance to a dining room or office, while the Quilton sofa and Chisel armchair create welcoming relaxation areas. Lighting fixtures, such as the Matin lamp or the Sinker pendant lamp, add a touch of understated refinement, while accessories such as the Pinocchio rug or the Kaleido trays inject a note of colour and personality. With their bright colour palette (mustard, olive green, pastel blue) and understated finishes (natural oak, black steel), Hay pieces allow for endless customisation while maintaining visual harmony.
Hay has conquered the international market with its accessible and innovative approach. Its pieces can be found in prestigious locations such as the Bella Sky Hotel in Copenhagen, modern offices and private residences around the world. The brand is present at international trade fairs such as the Salone del Mobile in Milan, and its collaborations with cultural institutions such as the University of Copenhagen reinforce its influence. The partial acquisition by Herman Miller in 2018 has enabled Hay to expand its distribution, particularly in North America, while retaining its Danish identity. Exhibitions in museums such as the Design Museum in London testify to the cultural impact of its designs.
Choosing Hay means choosing pieces that combine aesthetics, functionality and accessibility. Their craftsmanship, durability and versatility make them a lasting investment for any interior design project. Whether you are looking for an iconic chair, a versatile table, a sculptural light fixture or a playful accessory, Hay offers a solution that meets the needs of modern living. The brand appeals with its ability to reinterpret Scandinavian heritage with a contemporary twist, making quality design accessible to a wide audience. Its commitment to sustainability and collaboration with international designers ensures that its creations remain relevant over time.
The entire Hay collection is available at Scandinavia Design, a French-Swedish company founded in 2007 and a must-visit destination for lovers of Scandinavian design. With a high-quality range, personalised advice and attentive customer service, it's the perfect place to find Danish elegance for your home!
Scandinavia Design has successfully supplied a multitude of products for a large number of projects, both public and private. These include universities, shops, hotels, restaurants, offices, museums, flats, station waiting rooms,
cruise ships and much more.
We are able to deliver furniture, lighting, fabrics, carpets, decorative elements and other accessories to almost any part of the world.
You can contact our sales department, specifying the products concerned (finish and quantity) and your exact delivery address so that we can give you the best possible response.
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